Club Marketing & Fundraising

Why Market your Club?

The obvious reason most clubs market is to recruit new members into their programs. Successful marketing can also help a club to:

  1. Retain current members
  2. Secure team or event sponsorship
  3. Increase support from community stakeholders

Twitter & Facebook Updates from BCSSA

Want to keep up with BCSSA's Marketing and Promotional efforts, including exciting new programs for clubs? Be sure to check out our Twitter and Facebook pages and be the most up-to-date person in your club and region with everything that is going on in BCSSA.

Visit our Facebook Page or follow us on Twitter.

Growing Your Membership

Every club at some point in the year must find new members in order to grow the team. This section is designed to share some of the most effective tools we have seen clubs use to grow their team and attract new members. We have "How to Guides" on some effective strategies as ell as downloadable items for you to post around your town and on your website.  LEARN MORE >>

Marketing Basics

Marketing is a business skill and your swim club is really a business. Marketing is essential to the long term health of a swim club. It is important for both member retention as well as new member recruitment. BCSSA also has resources to help clubs market themselves.  LEARN MORE >>

BCSSA Wavelength Newsletter

Proudly promoting and encouraging the development of athletes and volunteers in aquatics since 1967.

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